On Air on Discovery channel: the new Isola d'Oro campaign - 2021
Isola D'Oro, the Italian company of fish preserves that represents the great Mediterranean seafaring tradition for 70 years, arrives on TV! From 22 August to mid-September, it is in fact on air with the new spot on the Discovery channel: Real Time, Food Network, HGTV.
And it is precisely the history of a tradition, that of fishing and ancient hand making, belonging to Italian roots, which is told in the spot broadcast on Discovery channel. A story telling that focuses on millennia of authentic culture of the sea and fish transformation up to our tables and the ethical value of a company that believes in sustainability, authenticity and truth of a product that is good for you.
The Isola d'Oro, in fact selects the best blue fish - certified on the national and international market - Mediterranean, Atlantic, Cantabrian and Pacific: anchovies, mackerel, and tuna, which is then processed in the factory in property in Italy, in Aspra, in the province of Palermo.
The deep knowledge of the raw material, the production process and the processing cycle by hand, makes Isola d’Oro products and preserves, unique already premium fish thanks to the nutritional values of blue fish.
But the real uniqueness of L’Isola d’Oro is that it is an innovative company with absolute values: first of all sustainability, respect for the environment and commitment crystal clear towards nature, man and the environment in which he lives.
All this is translated into 30” of commercials where images, places and music tell and convey an emotion: made of authentic flavors and relationships and moments of rediscovered serenity.